One hundred and seventy four. That is the number of feeds I currently read. Granted, quite a few of these are alerts or blogs that rarely post. Still that is a lot of content. Update: 1/06/09 221 feeds

In a typical day I “read” 175+ blog posts. I say “read” because with that much material I have to scan and only read that which is really relevant. If you held a gun to my head (please don’t) and told me to pick one blog to read, it wouldn’t take me two seconds. One…Tw..Seth Godin’s blog.

Seth is one of those people who has worked hard and achieved the coveted status of “guru”. Marketing is his game. He has the bestselling books and original buzzwords to prove it. Not only are his posts brilliantly creative, he writes in a way most people online have forgotten how…

Succinctly.

His posts are rarely much longer than this one. Why do I think his brevity is brilliant?

People scan, not read (online) The Internet is a noisy, information rich medium. People don’t have time nor desire to wade through mountains of text.

Occam’s Razor states basically “All other things being equal, the simplest solution is the best.” If you have a great insight to share online, make it as simple and succinct as possible. Trim the fat. Get to the point.  Some of the most profound truths are the simplest.

If you could only read one blog, which would you pick?

Thanks for reading. If You Could Only Read One Blog… Which One Makes the Cut? is a post from Blake Imeson