This is in response to a question from a fellow student after I gave a lecture on blogging. I thought it was a good question so I decided to answer it on here.
Question: What kind of blog is this, where your name is the site?
Answer: blakeimeson.com contrary to first look is not just me on some ego trip rambling (most of the time ahha) It is an online representation of me and my skills. I generally blog about ideas related to:
- Entrepreneurship and business
- SEO and Social Media
- Blogging and internet technology
- Personal events and things happening in my life
My goal is to provide value to people and not just “add to the noise”.
There are two main groups of people I have in mind reading the site.
- Prospective client or employer. I would expect them to come to the site from a link I have given them, or by Googling my name. The goal is for them to get a more intimate glimpse of how I think, what I know and where I’ve been. A job interview can only tell you so much about me. Several years of posts can, however, give a different and more in depth view of who I am/where I have been. In some sense it is an interactive portfolio, or perhaps, an online resume.
Friends and colleagues. People I am friends with from various stages of my life. If they are interested in this type of content I would love for them to follow me and keep up personally and offer feedback professionally. Also, colleagues in the same industry, people I have worked with, and of course the search engine traffic looking for a specific idea. For example, I get a pretty good amount of traffic from the presentation I did on LinkedIn a while back at the PodCamp3 conference.
I have friends and colleagues who blog and I really enjoy seeing the kinds of interesting things they are doing in life and their unique perspectives on the world.
I may narrow the focus at some point as it is pretty broad. But it represents me right now, my focus is still spread around. I am still trying to figure out what I want to be doing exactly. The blog reflects me, where I am at professionally and my stage in life. (broke college student at the moment lol)
I would strongly recommend most everyone who is or wants to make a living to buy their name domain. Whether you’re a musician, graphic designer, businessman public speaker, or student working your way up.
Reasons you should get yourname.com
- Reputation management – rank well for your name.
- Learn the skill of blogging
- Add your unique voice and view
- Build some content so people can “get you.”